my personal motto, probably stolen from somewhere.
this is what design is to me — an endless mixture of different influences.
Hi, my name is Federico Sapucci, an Italian UX/UI designer and Webflow developer, it's nice to meet you.
I've chosen the design path because I enjoy witnessing ideas that were once only in my mind come to life. I've then come to realize that problem-solving and strategy are the true essence of the subject, which is what I am genuinely passionate about.
Although I'm all about digital products now, I've been fortunate enough to explore various design fields, ranging from paginating catalogs and composing posters, to editing videos and designing fair stands. And what I lacked in work experience I built it up with curiosity.
I grew up in Rimini, a tourist town on the Italian coast, where they teach you to welcome people even before you learn how to walk. However, I've spent half of my life traveling around Europe playing Ultimate Frisbee, one of my biggest passions.
Over time, I've come to believe that design projects are much like sports championships: each asset must be managed to enhance strengths and compensate for weaknesses. Teamwork, methodology, and practice then contribute to making them perfect
I manage and design the UI for every company website and platform in an online betting start-up.
I have created visual identities and advertising for start-ups, businesses, and events, especially in the sports field.
Neri is a lighting manufacturer, and I was responsible for making the brand consistent across all of the company’s assets.
Graphic designer (internship)
As a designer, I’ve developed packaging, advertising, product photography, photo retouching, social media, mockups, presentations, and case studies.
Despite these being the most significant educational experiences for me, I cannot neglect to mention that 50% of my life is made up of YouTube tutorials, Domestika courses, and Awwwards Academy videos. Although not institutional, I still consider these as crucial self-educational opportunities.
Master's degree, UX Design Master
Master's degree, UI Design Master
Bachelor degree in Industrial Design